For Chocolate Makers

If you haven’t yet read part one in this series on Social Media for Chocolate Businesses, then I suggest you head back and read through it carefully before beginning Lesson …

We’ve all had this experience. You find a delicious product and devour it whole, but when you go looking for more you come up empty handed. You headed for Google, …

Instagram is a free platform you can use to make connections with any people who want to connect with you. That’s it. So how do you use it for your …

As follow-up to the quite popular 10 Types of Chocolate Makers article, now you can discover what mix of Chocolate Lover you are. It’s rare to be a purebred these …

A man I greatly admire once taught me that the key to success is to give without expectation. Now this principle applies to many parts of life, any part in …

​People make all sorts of stuff at home, like curry, slime, art, and beauty products. So why don’t more people make chocolate at home? These days it’s likely you could …

I put a lot of negativity on the big four chocolate companies, which still dominate the global market (though their proportion of said market is shrinking). But I’m also not …

In many ways I can’t remember life before bean-to-bar chocolate. When I got into this industry over ten years ago, I never could have imagined how large it would grow …

It took me an inordinate amount of time to see social media as a networking and research tool. It wasn’t until I moved from bustling Washington D.C. to a South …

One of the best things you can do for your business is promote it. If you are putting out good content (a chocolate bar, raw cacao, research articles, books, videos, …